Triggers

All articles in this section

• How triggers workTriggers are the door into a flow. This guide covers what each of the ten types waits for, which one wins when several match the same event, and which ones cut into a conversation already in progress.
• Match modesThe match mode tells the panel how to look for your keyword inside the incoming text. Here is the difference between contains, whole word, starts with and exact match.
• Keyword triggerStarts the flow when someone writes one of the words you chose. Word list, match mode, channel scope and how it cuts an ongoing chat are all covered here.
• Any message triggerRuns on every message that arrives while the person has no open session. It is the trigger behind welcome flows; sessions, priority order and text-free messages are all covered here.
• Default reply triggerRuns as a last resort when no other automation answers. The frequency cap, the difference from Any message and how to build your final safety net are all here.
• Post comment triggerStarts the flow on comments under posts, reels and live videos. Post selection, excluded words, replies and Meta's rules for the first message are all covered one by one.
• Mention triggerRuns when someone @mentions you in another account's post or comment. Why the person's identity is missing, why no private message can go out, and how to cap it with a counter.
• Story reply triggerStarts the flow when someone replies to your story. The word list, how emoji-only replies behave, why the specific story is unknown, and the fallback to message triggers.
• Story mention triggerRuns when someone mentions your account in their own story. The trigger behind thank-you and discount flows; why it carries no text, why it never falls back, and how to set it up.
• Post share triggerRuns when someone sends you a post or reel by DM. Branching on the shared post, how the attachment condition behaves, and the fallback to message triggers.
• Link / ad triggerRuns when a chat starts from an ad, a short link or a QR code. The link tag (ref), QR generation, channel differences and the 24-hour window trap are all covered here.
• Date and time triggerStarts a flow by the clock, without waiting for the person to write. The three modes, the contact date field, the offset value and how the 24-hour window applies.